Newspaper advertising is to business, what hands are to a clock. It is a direct and certain means of letting the public know what you are doing. In these days of intense and vigilant commercial contest, a dealer who does not advertise is like a clock that has no hands. He has no way of recording his movements. He can no more expect a twentieth century success with nineteenth century methods, than he... more...

INTRODUCTORY CHAPTER The true economy of housekeeping is simply the art of gathering up all the fragments, so that nothing be lost. I mean fragments of time, as well as materials. Nothing should be thrown away so long as it is possible to make any use of it, however trifling that use may be; and whatever be the size of a family, every member should be employed either in earning or saving money.... more...

Foreword   Some two thousand years ago the greatest teacher who ever walked the earth advised the people of Judea not to build their houses on the sand. What he had in mind was that they were looking too much to the structure above ground, and too little to the spiritual forces which must be the foundation of any structure which is to stand. Following the war we enjoyed the greatest prosperity this... more...

How does it come about that alongside of the idea of ponderable matter, which is derived by abstraction from everyday life, the physicists set the idea of the existence of another kind of matter, the ether? The explanation is probably to be sought in those phenomena which have given rise to the theory of action at a distance, and in the properties of light which have led to the undulatory theory. Let... more...

In the beginning was the word, and the word was with God and the word was God." "And the word was made flesh and dwelt among us, and we beheld his glory full of grace and truth." Ever since the birth of the human race there have been health and disease. Everywhere we find those who live at levels of comprehension that cannot express in flesh the perfect power of the word and these must by... more...

INTRODUCTION It is a happy memory that associates the foundation of our Royal Academy with the delivery of these inaugural discourses by Sir Joshua Reynolds, on the opening of the schools, and at the first annual meetings for the distribution of its prizes.  They laid down principles of art from the point of view of a man of genius who had made his power felt, and with the clear good sense which is... more...

One critic, who was kind enough to look at this book in manuscript, recommended me to abandon the design of Publishing it, on the ground that my logic was too like all other logics; another suggested to me to cut out a considerable amount of new matter. The latter advice I have followed; the former has encouraged me to hope that I shall not be considered guilty of wanton innovation. The few novelties... more...

SOUPS. Bouillon Soup. 4 pounds of round of beef cut into dice pieces. Trim off all fatty skin. 4 quarts water; 1 teaspoonful celery seed; 4 large onions; 6 large carrots; bunch of parsley; 6 blades of mace; 16 whole cloves, salt and pepper to taste. Pour on the water, and let it simmer six hours, skimming carefully, for if any grease is allowed to go back into the soup it is impossible to make it... more...

LOVE AND FRIENDSHIP I In spite of the success which was beginning to materialize outside France, the two friends found their financial position very slow in mending. Every now and then there recurred moments of penury when they were obliged to go without food. They made up for it by eating twice as much as they needed when they had money. But, on the whole, it was a trying existence. For the time being... more...

SCENE I SCENE—The firemen's forecastle of a transatlantic liner an hour after sailing from New York for the voyage across. Tiers of narrow, steel bunks, three deep, on all sides. An entrance in rear. Benches on the floor before the bunks. The room is crowded with men, shouting, cursing, laughing, singing—a confused, inchoate uproar swelling into a sort of unity, a meaning—the bewildered,... more...